Territory management
Geomarketing analytics
Store locator for your website
Address to coordinates
Real-time address autocomplete
Embeddable map tiles
Single and multi-stop routing
Maps for transport & logistics
Full Placematic Spatial API overview
Access to innovative location services
API credentials scoped to your use case
Estimate your costs with the API calculator
Building fleet software or an ELD platform
Running a delivery network or distribution operation
Managing a multi-location retail or franchise network
Expanding a location network or planning new sites
Territory and route management for field teams
Adding location features to a software product
Assessing whether your fleet is ready to go electric
Pricing deliveries by distance, traffic and vehicle type
HERE vs Google Maps, Mapbox & more
Full HERE Location Services overview
Custom volumes, bundles, and support
Test and explore HERE APIs in the browser
Free tools for converting HERE location data
Create, edit, and validate GeoJSON in the browser
Truck-compliant routes with road restrictions
Multi-stop fleet route optimization
Bulk travel time and distance calculation
Energy-aware routing for electric vehicles
Travel-time service area calculation
Real-time traffic overlays and road incidents
High-resolution satellite and aerial imagery
Fleet-specific map rendering with truck restrictions
Address to coordinates at scale
GPS coordinates to structured address
Bulk address processing at enterprise scale
Search and discover millions of POIs globally
Hybrid GPS, Wi-Fi and indoor positioning
GPS trace matching with speed and compliance data.
Multi-vehicle fleet tour optimization
Build map-powered iOS, Android and web apps
A field-tested, vendor-neutral breakdown for engineering teams evaluating routing APls for trucks, fleets and last-mile delivery - pricing, truck constraints, matrix limits and data control, side by side.
40
%
LOWER COST AT SCALE
30
+
TRUCK CONSTRAINTS
1
DAY
API KEY TURNAROUND
10
YR
HERE GOLD PARTNER
TL;DR · The verdict
Placematic has been integrating HERE into production logistics systems since 2016. This table reflects real-world implementation experience, not marketing specs.
Google Maps Platform bills per API call with no volume predictability. HERE pricing is based on vehicles or jobs — the way logistics teams actually think about costs.
$2.92
/ 1,000 requests
Volume tiers · 5k free / month
$5.00
Routes Advanced · billing account required
Pricing estimates based on publicly available Google Maps Platform rates (April 2026) and HERE Base Plan rates via Placematic. Actual costs depend on usage volume and API mix. Contact us for a custom quote.
Placematic deploys HERE APIs across four core verticals. Each has requirements Google Maps simply cannot meet.
Key technical differences that matter when you move from prototype to production.
HERE ships a dedicated commercial vehicle profile: 30+ constraints for weight, height, length, axle count and hazardous-materials classes, so a 40-tonne HGV never gets routed under a 3.5m bridge.
Google's Routes API computes excellent car directions but has no true truck profile — constraint handling is left to your own application logic.
HERE Geocoding API returns structured address data with postal-level accuracy across 200+ countries. Batch geocoding is available for bulk address processing — critical for fleet onboarding, territory setup, and data enrichment pipelines.
Google Geocoding API performs well for single consumer address lookups but does not support batch processing in the standard tier. At scale, that means sequential calls, higher latency, and unpredictable cost.
HERE Distance Matrix API computes up to 5,000 × 5,000 origins/destinations in a single request — the scale required for real depot-to-stop optimization across large fleets.
Google Distance Matrix API standard tier caps at 25 × 25. Scaling beyond that requires the Advanced tier at double cost per element — and still doesn't reach HERE's limits.
HERE SDK supports iOS, Android, and web with full map rendering, turn-by-turn navigation, and live traffic. HERE Positioning API adds Wi-Fi and cell-based indoor positioning — relevant for warehouse operations, indoor fleet tracking, and last-mile handoff scenarios.
Google Maps SDK covers iOS, Android, and web for consumer navigation. Indoor positioning for logistics environments is not available — relevant if your use case extends beyond outdoor routing.
“We cut our routing bill by more than half moving from Google Maps to HERE through Placematic — and finally got truck-legal ETAs our dispatchers trust.“
VP Engineering · US logistics platform
HERE APIs are REST-based and work with any language or framework. If you’re currently on Google Maps, the endpoint structure is similar — most teams complete a working integration within a few days. Placematic provides migration support at no extra cost.
At low volumes (under 10,000 requests/month) the difference is modest. At production scale — 500,000+ requests/month — HERE is typically 20–80% cheaper depending on the API mix. The biggest factor is truck routing: Google charges enterprise rates for commercial vehicle features that are standard in HERE Base Plan.
Yes. Request your API key at placematic.com/start-trial/ — no demo call required. You’ll receive credentials within 1 business day scoped to your use case.
No contract required for pilot access. We scope credentials to your use case, you test in sandbox, and we discuss commercial terms only when you’re ready to go to production.
Yes — this is one of HERE’s core differentiators. Truck routing in HERE covers vehicle weight, height, width, length, axle load, tunnel categories, HazMat classifications, emission zones, and ferry preferences. Google Maps does not offer a commercial vehicle routing profile.
Placematic is a HERE Gold Partner with 10 years of production integrations. You get faster API access, lower pricing through our partner tier, and a dedicated integration team — none of which are available when purchasing HERE directly at standard rates.
No demo call. No credit card. API key within 1 business day.
HERE Gold Partner since 2016 · Full integration support · Placematic USA LLC